Why CPAs refer cost segregation work, and when they do not
A CPA who refers a study is putting their own client relationship behind your report. That explains both why the referral converts and why it is slow to earn.
What makes a CPA comfortable
- A report format they can follow and defend.
- A clear answer on who supports the position if questions arise.
- An estimate before the engagement, so the client is not surprised.
When they hold back
Small basis, a client with no income to offset or a provider who oversells. Give CPAs a simple screen for which clients to send, and the referrals that arrive will be ones worth quoting. Direct demand, built the BasisBoost way, fills the gaps between them.